Betty She | Her
Bachz
41.4K
[ bet + ee ]
Betty Bachz is a multifaceted London-based creative whose work seamlessly bridges her Chinese and Norwegian heritage, crafting a distinct East-meets-West aesthetic. As a former contributing editor for *Vogue Scandinavia*, Betty is celebrated for her storytelling finesse, merging sharp editorial insight with a visionary narrative style. A passionate filmmaker and analogue film photographer, she specialises in capturing the timeless beauty of traditional film techniques.
With a background as a hedge fund analyst and co-founder of the luxury eyewear label Møy Atelier, Betty combines analytical precision with artistic flair. Her brand, recognised by British Vogue as an independent eyewear label to watch, has become a trusted collaborator for iconic fashion houses such as Chanel, Prada, Gucci, and Burberry.
Betty's expertise transcends industries, positioning her as a leading figure in the fashion and creative spheres. Her ability to blend entrepreneurial acumen, cultural nuance, and creative direction has solidified her reputation as a key innovator and influencer in the international creative landscape.